Donor Messaging

Why send newsletters?

Sending newsletters to supporters is a useful way to keep them informed about your organization and its activities. By providing your supporters with regular updates, you can show them the progress and impact of their support, and keep them engaged with your organization.

Additionally, newsletters can also be a useful way to build stronger, more personalized relationships with your supporters. By providing them with regular updates and information about your organization, you can show them that you value their support and are interested in their interests and concerns. This can lead to increased loyalty and support for your organization.

Furthermore, newsletters can also be a useful tool for fundraising. By providing your supporters with regular updates on your organization and its activities, you can remind them of the importance of your work and the impact of their support. This can encourage them to continue their support and even increase their donations.

Overall, sending newsletters to supporters is an important part of a successful fundraising strategy. It allows you to keep your supporters informed and engaged, build stronger, more personalized relationships with them, and encourage continued support for your organization.

Creating and sending newsletters

Sending newsletters to supporters is a useful way to keep them informed about your organization and its activities. By default, the newsletter group will send to everyone in your database, but contacts can unsubscribe if they wish.

You can create the newsletter email in the system, or import it from another email design package. The system also has integrations with Mailchimp and Constant Contact, which can make it easier to design and send newsletters.

Once you have sent the newsletter, the system will keep a history of the emails that were sent. This history will include information such as undeliverable emails, read counts, and link-clicking statistics. You can use this information to analyze the effectiveness of your newsletters and make any necessary adjustments to improve their performance.

Overall, sending newsletters to supporters is a useful way to keep them informed about your organization and its activities. By using the system to create and send newsletters, you can easily keep track of the emails that were sent, and analyze their performance to improve the effectiveness of your outreach efforts.

Once you have creating donor profiles you can send an email to group of to targeted donors.

More on donor communication:
SMS | Surveys | Letters